Promo Copywriter

Posted 2025-05-31
Remote, USA Full-time Immediate Start

Make an Impact

We're looking for a sharp Promotions Copywriter to concept and develop engaging omni-channel promotional and brand messaging for Fossil, Skagen and Watch Station. The right candidate will be an energetic self-starter who loves to brainstorm ideas and wordsmith concepts until they're simple, powerful and resonant.

    Your Role:
  • Oversee the promotional messaging for Fossil, Skagen and Watch Station to drive engagement and conversion.
  • Innovate new content and refresh promotional materials to improve competitive advantage. Have a deep understanding of the most current and effective promotional language within the retail landscape.
  • Partner with cross-functional marketing and design teams to develop omnichannel assets on direct-to-consumer channels, including but not limited to: store, email, website, paid media, SEO and special brand initiatives.
  • Amend, revise or redevelop copy in response to feedback from stakeholders swiftly and with a positive, solution-driven attitude.
  • Proofread, review and edit materials for accurate use of grammar, brand voice and technical accuracy, making note of in-house style guidelines across multiple brands.
  • Collaborate closely with copy team members, art directors and designers to ensure consistency of brand copy tone and style with visual tone and style.
  • Complete all assigned work on time, providing regular status updates to manager.
  • Proofread, proofread, proofread, proofread, proofread. Proofread? Proofread.

Who We Are

At Fossil Group, we dare to dream, disrupt, and deliver in a better way. We are committed to creating great watches, jewelry, and leather goods by investing in technology and long-term value creation. We do this by living out our core values - Authenticity, Grit, Curiosity, Humor and Impact - each and every day, continually powered by purpose and our people. Come be a part of Fossil, where we thrive on diversity, innovation, uniqueness, and inclusion!

    Your Skills
  • Bachelor's Degree in English, Journalism, or other related field is highly desired.
  • 2-5 years of professional writing experience is essential and required.
  • Multiple brand, agency or fashion retail industry experience is highly desired.
  • Strong command of English; proficiency with a variety of writing styles is required.
  • High level of attention to detail.
  • Ability to prioritize and work well under pressure.
  • Familiarity with Workfront is a plus, but not required.
  • Great creativity and conceptual thinking is a must.
  • Portfolio or blog site required for interview consideration.
  • Candidates will be asked to complete a copy project in consideration for this opportunity.

Accommodations Statement

We are committed to creating an inclusive culture and strongly encourage candidates of colour, lesbian, gay, bisexual, transgender, queer and non-binary people, veterans, parents and individuals with disabilities to apply. If you need accommodations at any point during the interview process please let us know at [email protected].

The pay range for this role is $60,000 - $80,000. The actual salary offer will take into account a wide range of factors, including skills, experience and location.

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The Perks

  • Comprehensive benefits package inclusive of health and well-being services
  • 401(k) match and education on retirement planning
  • Paid parental leave for eligible employees, and a Return Back to Work program for new parents and caregivers to phase back into work on a reduced schedule
  • Generous Paid Time Off including Floating Holidays, Volunteer Time, and Summer Flex Fridays
  • Hybrid working schedules
  • Tuition Reimbursement on approved programs
  • Fossil Merchandise Discounts

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