Sr Analyst-Phone Marketing

At American Express, our culture is built on a 175-year history of innovation, shared values and Leadership Behaviors, and an unwavering commitment to back our customers, communities, and colleagues. As part of Team Amex, you'll experience this powerful backing with comprehensive support for your holistic well-being and many opportunities to learn new skills, develop as a leader, and grow your career.

Here, your voice and ideas matter, your work makes an impact, and together, you will help us define the future of American Express.

How will you make an impact in this role?

The U.S. Consumer Services Team is responsible for our suite of consumer products, services, and experiences in the U.S., including our premium, cobrand, cash back, and lending portfolios, Membership Rewards, Global Travel & Lifestyle Services, the Centurion Lounge network, our Global Dining and Resy businesses, U.S. Consumer Banking, and best-in-class marketing programs across customer, prospect, and partner channels. The USCS team is focused on making membership an indisputable competitive advantage and helping each other become better leaders every day.

The U.S. Consumer Marketing team (USCM) is part of the US Consumer Services Group and is responsible for making membership essential by creating and delivering world class marketing for our differentiated products and services that drives demand and inspires engaged card members across the customer lifecycle.

The Senior Analyst of Phone Marketing will support the strategy and marketing execution of our Charge Card Portfolios (Platinum, Gold and Green) for our US Customer base by developing and executing marketing campaigns that drive Upgrades, Cross-Sells and SAS through our frontline colleagues. This role provides significant channel management responsibilities, and a unique opportunity to drive strong business results and thought leadership. An ideal candidate will be interested in a balance of customer marketing, core operational functions and partner relationship management, with excitement to join a team that drives significant revenue.

What you’ll do:
• Primary responsibility to support Marketing Manager on channel/product strategy
• Channel owner for flawless execution of marketing campaigns
• Primary owner for monitoring offer performance, channel reporting, KPIs and performance analytics
• Monitor performance of marketing campaigns through call-monitoring and analytics
• Support Customer Care Professional (CCP) Engagement through managing communications on marketing initiatives
• Collaborate with other customer marketing channel owners to optimize customer experience and share best practices
• Support the management of the day-to-day relationships and processes with key cross-functional partners such as: Analytics, Global Services Group (GSG), Customer Marketing Enablement, Business Rules, Finance, Compliance, Product Management Owners, and US Consumer Marketing Partners

Minimum Qualifications
• Bachelors Degree
• 1-3 years’ experience in digital marketing and/or marketing operations

Preferred Qualifications
• Self-motivator who takes initiative, innovates, learns, follows-up, and identifies new approaches
• Positive attitude – passion to learn and commitment to success
• Solutions-oriented mindset, with a desire for “solving puzzles” and simplifying complex issues
• Ability to build and leverage strong relationships to influence partners and frontline CCPs
• Strong organizational skills with keen attention to detail
• Ability to multitask and operate effectively under changing conditions
• Strong verbal and written communication skills with the confidence to interface with a wide breadth of partners and levels of management
• Attention to detail with ability to tell a story through data and insights

Salary Range: $55,000.00 to $105,000.00 annually + bonus + benefits

The above represents the expected salary range for this job requisition. Ultimately, in determining your pay, we’ll consider your location, experience, and other job-related factors.

Employment eligibility to work with American Express in the U.S. is required as the company will not pursue visa sponsorship for this position

We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
• Competitive base salaries
• Bonus incentives
• 6% Company Match on retirement savings plan
• Free financial coaching and financial well-being support
• Comprehensive medical, dental, vision, life insurance, and disability benefits
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

For a full list of Team Amex benefits, visit our Colleague Benefits Site.

American Express is an equal opportunity employer and makes employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other status protected by law. American Express will consider for employment all qualified applicants, including those with arrest or conviction records, in accordance with the requirements of applicable state and local laws, including, but not limited to, the California Fair Chance Act, the Los Angeles County Fair Chance Ordinance for Employers, and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance. For positions covered by federal and/or state banking regulations, American Express will comply with such regulations as it relates to the consideration of applicants with criminal convictions.

We back our colleagues with the support they need to thrive, professionally and personally. That's why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days) or fully virtually.

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