Director - Integrated Marketing Analytics

Description:

• Become a part of our caring community and help us put health first
• Humana is a Fortune 60 market leader in integrated healthcare whose dream is to help people achieve lifelong well-being.
• Marketing Analytics is a part of Humana’s Marketing Organization, supporting marketing initiatives with actionable data and insights across the full consumer lifecycle.
• We champion a holistic marketing measurement strategy to ensure campaign results are measured with a consistent approach throughout all touchpoints of the consumer funnel.
• We are seeking a talented data professional and experienced leader to join our team as a Director of Integrated Marketing Analytics working remote anywhere in the US.

Requirements:

• Bachelor’s Degree
• 10+ years of professional experience in marketing analytics
• 5+ years of people leadership experience
• Demonstrated experience in implementing unified marketing measurement frameworks (including but not limited to MMM, MTA)
• Demonstrated experience across the Adobe marketing stack with a focus in Customer Journey Analytics
• Deep experience in digital analytics and unifying online/offline measurement
• Strong analytical and problem-solving abilities
• Excellent communication skills and executive presence
• Ability to lead in matrixed structure and work collaboratively with various departments and stakeholders

Benefits:

• Health benefits effective day 1
• Paid time off, holidays, volunteer time and jury duty pay
• Recognition pay
• 401(k) retirement savings plan with employer match
• Tuition assistance
• Scholarships for eligible dependents
• Parental and caregiver leave
• Employee charity matching program
• Network Resource Groups (NRGs)
• Career development opportunities

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